Buying fishing tackle shouldn’t be complicated.
Hundreds of products, dozens of retailers and no shortage of manufacturer marketing spin make the right choice harder than it should be. That’s why eTackle exists.
Helping anglers make educated decisions when buying tackle
We test, we research, and we source genuine anglers’ opinions.
The result is a combination of honest reviews and expert analysis, matched with the best prices from established UK tackle shops. No manufacturer fluff and no vague ratings, just a straight answer on whether something is worth your money.
Every product goes through the same process
- Step 1
Dig into the detail
We get stuck into the gear and look past the marketing to what it is actually made of and built to do.
- Step 2
Listen to anglers
We take in what real anglers are saying about it, so a review is never one opinion in isolation.
- Step 3
Score it honestly
Each product is scored on the criteria that matter for that type of tackle, then given an overall score you can compare.
- Step 4
Track the price
Live prices from top UK tackle retailers mean you can buy at the best price without visiting half a dozen websites.
Honest advice, not a sales pitch.
eTackle was founded by James Bevan, who brings over 34 years of fishing experience and a BSc in Fishery Management to every review and guide on the platform.
What started as a personal mission to cut through tackle marketing spin has grown into one of the UK’s most trusted fishing tackle review and price comparison resources, serving a growing community of anglers who want honest advice.
Reach anglers who are ready to buy
We work with UK tackle retailers and brands, from the major chains to independent shops, connecting them with anglers who are actively searching for specific products and ready to buy.
Questions, feedback or partnership enquiries? We’re always happy to hear from anglers and retailers alike.
Contact us